The Burnout Myth is when everyone tells you that if you want to succeed, you have to grind. You have to wake up at 5:00 AM and take ice baths and work until your eyes bleed. But I am here to tell you: that is a lie.
I used to work 80 hours a week in my first agency. I thought I was a hero, so I wore my exhaustion like a badge of honor. But looking back, I wasn’t a CEO. I was a glorified employee of my own nightmare.
The problem is that we confuse “busyness” with “business.”
The Grind Lie: “Harder” isn’t always “Better”
There are three stages to entrepreneurship and most of you are stuck in stage one.
Stage one is the Doer.
This is where you do everything yourself. You answer the emails, you write the content. you deliver the service. It feels safe because you have control, but it is a trap. You cannot scale yourself. If you stop working, the money stops coming.
That is not a business. That is a job.
Stage two is the Manager.
This is where you hire people, but you don’t trust them. You spend all day checking their work and fixing their mistakes. You tell yourself “it’s faster if I just do it myself“, so you take the work back.
People tend to overlook this part. This is actually worse than stage one because now you have payroll expenses, but you are still doing the work. This is where burnout happens, and so this is where you see a lot of people quit.
Stage three is the Leader.
This is the goal. The Leader builds systems. The Leader casts vision. The Leader hires A-players and gets out of their way. When I finally moved to stage three, my revenue doubled but my work hours were cut in half. How did I do it? I stopped trying to be the hero.
The Burnout Myth fix: audit time, document processes, and let go.
So how do you fix this?
First, you need to audit your time. Track everything you do for a week.
You will be shocked at how much time you waste on low leverage tasks.
Second, you need to document your processes. You can’t delegate what isn’t defined. Record your screen while you work.
Make a loom video.
Create a checklist.
Third, you need to let go. You have to accept that your team might do it 80% as well as you at first and that is okay.
80% done by someone else is better than 100% not done by you.
Beyond the Burnout Myth: Real freedom is a business that runs without you.
Stop wearing burnout as a badge of honor. The burnout myth says it makes you successful, but it doesn’t make you rich, it just makes you tired. Start building a machine that works without you. That is real freedom.